Prior to the mid 1990’s, the thought of digital marketing was unheard of. Until the World Wide Web became such a pervasive entity in everyday life, there was no place for digital sales and marketing. Social Media was the brainchild of a few visionaries but was yet to be born. For those of us Baby … More Sales AND Marketing is a Team Sport!
LinkedIn can lead to opportunities. As a job seeker, using LinkedIn effectively, will lead to opportunities. For many, it happens every day. These members have found ways to get in front of the recruiter membership that is active on LinkedIn. Recruiters spend considerable resources in time and money to identify potential candidates on LinkedIn. In … More Answers To 12 Common Questions Asked By The LinkedIn Job Seeker
Ageism is alive and well. In theory, the Age Discrimination in Employment Act of 1967 (ADEA), protects individuals who are 40 years of age or older, during the hiring process and while employed. Discrimination at the young age of 40 exists but is small in comparison to that which exists at 50. If you are 60 … More “Is Ageism Discouraging You? Conquer Frustration through Technology, Self-Confidence, Tenacity, and Resolve”
Not everyone on LinkedIn is working in the large corporate environment. We have entrepreneurs and small business owners as well. This article is directed towards those envisioning the start of a new business and are fearful of the unknowns within digital marketing. You have made the decision to go into business and leave the slightly … More Tips for the Small Business Website
How do I know if my LinkedIn profile is set up correctly for a search?” That and questions of a similar nature come up frequently; sometimes daily. And it is not just the job seeker asking. Many times it is a business owner venturing into the world of online marketing. Other times, it is the … More Are your LinkedIn profile keywords working as expected?